Posts with tag: ‘Clay’

Why Clay Continues to be Key in Car Design

With modern, cutting-edge technology, it might be a surprising fact that the automotive industry still relies heavily on clay models for car designs. That might sound brutish, considering the advanced techniques designers have at their disposal. After all, companies like Ford can create vehicle platforms digitally so thoroughly they can run the cars through thousands of virtual crashes on super computers to eliminate inherent safety weak points.

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